design | creative consultant | brand and marketing strategy
The SPANX Bra Book

SPANX Brand

I've included some highlights from my time at the Director of Web, Photography and Catalog at Spanx.  My team and I helped to grow the web business to include international sites like spanx.co.uk and spanx.de, we created original content for 12+ catalogs and mailers a year, as well as, helped to develop and market all four Spanx brands (Assets by Spanx, Red Hot Label, STAR Power by SPANX and SPANX) in all channels.